Michael Jones does it again, with the launch of another great Adwords program. The Adwords Manifesto is the follow-up to the highly successful program The Adwords Code.

If you thought you learned a lot from The Adwords Code then be prepared to learn even more from The Adwords Manifesto as Michael Jones reveals all in this great ebook and video program.

The Adwords Manifesto Contents
When you buy The Adwords Manifesto, you get access to an ebook with 162 pages of tips related to Google Adwords. If you become a platinum member, you will also get access to two Internet marketing video courses. The first course is Lightning Fast PPC Profits and includes 19 videos. The other Internet marketing course is The Fusion Reaction Forum Traffic and it includes 8 videos.

I’m not sure if it’s possible to write a more detailed ebook about Google AdWords. The Adwords Manifesto is an easy-to-follow guide that’s well written and cutting-edge. The table of contents reveals a lot:

Chapter 1 – Keyword research – getting ready for your campaign
Chapter 2 – Building your campaign
Chapter 3 – Creating quality landing pages
Chapter 4 – Writing effective search ads – the rules have changed
Chapter 5 – Bidding basics – what to do when a campaign isn’t working
Chapter 6 – Dealing with low ctr – how to tweak your ad
Chapter 7 – Campaign pruning
Chapter 8 – The content network – placement ads
Chapter 9 – Campaign optimization – tweaking your campaign
Chapter 10 – Banner ad creation – banner ads that work
Chapter 11 – How to make the sale – creating sales copy that work
Chapter 12 – Setting up your system – steps and elements involved
Chapter 13 – Adwords editor – managing your campaign online
Chapter 14 – Alternative ads – moving beyond ppc

I have learned a great deal about Adwords from reading the ebook, and I will use it to look up certain techniques when I use Google AdWords. The ebook taught me exactly how to create a successful AdWords campaign, and how to play the Adwords game and win.

Videos

Lightning Fast PPC Profits

Video 1 – Overview
Video 2 – Keyword Selection
Video 3 – Calculating Break-even
Video 4 – Setting Up Google
Video 5 – Adwords Campaign
Video 6 – Impact Popup
Video 7 – Conquering Keywords
Video 8 – Alexa Strategy
Video 9 – Google Keyword Tool
Video 10 – MSN Keyword Tool
Video 11 – SpyFu Tool
Video 12 – Keyword Mixer
Video 13 – The MSN Adwords
Video 14 – MSN Starting a Campaign
Video 15 – MSN Creating Your Ad
Video 16 – MSN Keywords
Video 17 – MSN Pricing
Video 18 – Yahoo
Video 19 – Other PPC

The Fusion Reaction Forum Traffic

Video 1 – Introduction
Video 2 – SEO/PPC – Pros & Cons
Video 3 – Your Offer
Video 4 – Exposing The Fusion
Video 5 – Sourcing
Video 6 – Outsourcing – Let Other People Do It For You!
Video 7 – Techniques Tracking & Tips
Video 8 – Action Plan

Confessions of an Adwords Secret Agent
One of the subtitles of the book is “Play the Adwords Game and Win!”. After reading 162 pages of interesting tips, I feel that I understand what the game is all about, and that I can master it, but only if I am willing to spend time and money to do so.

Let me quote a very interesting passage from page 73.

“Be prepared to pay between $75 and $150 initially. If you do not have the money to spend, don’t get involved. Because when you put in say $200 and don’t get results, you are blowing that money and wasting it. Count the cost before you get involved in any Adwords campaign. As any businessman will tell you, PPC is all about the money. The more you have to spend, the better your ad will show and the more traffic you will get.”

When creating my previous campaigns, I thought that I could buy clicks for next to nothing, and that I would just spend $50 on a campaign and earn a massive amount of money. Well, I have learned my lesson the hard way. I have experienced only loss when it comes to running my Google Adwords campaigns, but I have only lost a couple hundred dollars. No big deal, the only problem was that I didn’t learn anything from losing the money, only that I shouldn’t copy my previous campaigns.

Reading this ebook made me realize how complex “The Google Adwords Game” really is. If you are looking for a quick set and forget system, you will only end up wasting your money if you are going to try AdWords without having any background knowledge.

A few tips
I had never heard about, or read about the Google Adwords editor before reading The Adwords Manifesto. This editor is built solely for you to keep track of your campaigns and in order for you to optimize them. You can do it offline on your computer.

It looks really powerful and it’s completely free. You can download it at http://www.google.com/intl/en/adwordseditor/

I have never thought about starting my Adwords campaign with keyword research, even before creating the landing page. I have always created the landing page first, then I’d be writing an advertisement, and finally, I would be looking for some relevant keywords. According to the book, it’s the other way around.

The book is packed with real examples of campaigns, and I find it easier to learn from examples.

I didn’t know that I should create a different ad group and ad for each of my top 5 keyword phrases. When creating an advertisement, relevance is what it’s all about.

I have never realized that by using Google Adwords you can also make ads visible on TV, Radio or on print ads.

NOTES: The biggest positive about AdWords Manifesto is that it stresses the fact that you should be striving to create a business rather than just getting quick cash. The REAL money is in the power of a sustainable business model and that is what you will learn in this guide. It is very informative and teaches you everything very quickly so you can start earning money online right away! I was amazed that he literally hands you his business model on a silver platter!

Program Cost: $77

Customer Service: They offer excellent customer service, their Help Desk appears to be answering all query’s.

Refund Policy: guarantee your satisfaction with a 56 days no-hassle, no-questions-asked refund policy.

Should you buy it?
Yes, it’s really a masterpiece. If you are going to read only one book about Google AdWords this year, then I recommend that you read The Adwords Manifesto.

Take a closer look at the official website of The Adwords Manifesto.

Another honest program review from MakeCashNow.biz Home Business and PLR Membership Website.

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