The content and the text that is on your web sites pages refers to On Page SEO. It is a method of editing to ensure your page and its contents are located in the search engines when a surfer is typing in keywords to search for a specific topic that is related to your website.

On Page SEO otherwise known as On Page search engine optimization was being used since the beginning of the search engines. The technology was simple at first as the World Wide Web not nearly as large as it is now. With the World Wide Web growing larger it has became more tedious for search engines to tell one site from the next. A Search on ?Bananas? could bring back as many as a million+ pages that have used the word ?Banana? on their sites pages. The more recent technology of Off Page SEO has started to push On Page SEO out since now the search engines and the World Wide Web have grown to its enormous size.

On Page SEO?s purpose is to optimize your website and make it search engine friendly to gain traffic. If your website is not optimized for keyword search your chances of getting decent results in the major search engines will decrease dramatically. Your website should be properly indexed for the search engines. At least one link on each of your sites that takes the user somewhere should be in place. Your content should be unique and original on every page.

Your meta tags need to be arranged properly having your pages title tags and description tags that are describing the content of your website pages. Ensure the page title tags are no longer than 68 characters and the descriptions tags are no longer than 148 characters but have more detail included. Label all the different headers on your web pages using H tags. The web page URL will ideally be SEO friendly as well using the mod re-write for Linux and Apache hosting for IIS redirect for Windows. You should really try to make your URLS describe the pages content they are associated with.

The pages links should be complete as well as checked often for any dead links. Descriptive URLS should be used for images that are placed on your site instead of numbers or other non-descriptive characters. All images must be labeled with descriptive alt attributes.

Anchor texts links should be used within your page to redirect the page traffic to other websites. If you are selling lingerie then you should place anchor links in the text lingerie where the word appears throughout your site. Check that only one version of your site is active. Redirect All non www. URLS appropriately.

No need to waste Page Rank on any pages that are not needed for search engines. Use the rankings for pages that are more important for receiving traffic. Use the rel=?nofollow? tag in those pages. This tag can also be used for pages that you don?t trust or simply do not want to assist in the search engines results.

Be sure you have good code that the search engines can read properly. The W3C validator can be used for checking your markup. Follow these simple steps for On Page SEO and you should have good results in the search engines as well as good rankings for your page.

About the Author:

Justin Harrison is an internationally recognised Internet Marketing expert who provides world class SEO Services to website owners. For more information visit: http://www.seorankings.co.za

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